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Young children’s taste preferences may be influenced by fast-food branding
Date: 2007/08/09 16:49	By: tenderhooks	Status: User
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This thread discusses the Content article: Young children’s taste preferences may be influenced by fast-food branding

I watched "Supersize Me" last night. Relevant to this topic was the scene in which children easily recognized Ronald McDonald, but identified a picture of Jesus and G.W. Bush.

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Re:Young children’s taste preferences may be influenced by fast-food branding
Date: 2007/08/09 20:50	By: wlw	Status: User
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I found this article to be very interesting and not surprising. Kids associate fast food as part of their daily diet (in some cases) and become loyal to a brand.

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Re:Young children’s taste preferences may be influenced by fast-food branding
Date: 2007/08/09 20:55	By: toledo	Status: User
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I agree with the idea of brand loyalty. I think it is one of the reasons why people continue to eat fast food even when given the option of healthier options. Think about the longer lines at fast food restaurants at lunch time versus shorter lines at "healthier" options such as Subway.

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